Manila Food and Beverage Expo at the World Trade Center

Manila Foods and Beverage Expo 2011 - CertifiedFoodies.comEver since we started this food blog, we honestly haven’t been to any food expo because of our busy schedules the past weeks and months. So, when we heard about the Manila Food and Beverage Expo (MAFBEX) 2011, we knew we just have to be there.

MAFBEX 2011 already started last Wednesday, June 15th, and will end on Sunday, June 19th. It’s the biggest and most awaited food showcase of the year and it’s happening at the World Trade Center.

We’ll be there on Sunday and we’re pretty excited about it because MAFBEX showcases a wide array of food and beverage products, innovative technologies, latest supplies, and modern formulations from all over the world. Definitely an expo future entrepreneurs like us should check out.

Ken is particularly looking forward to coming to the expo since he surely will get a ton of useful information and ideas for his future plans of becoming a chef and, hopefully, even owning his own restaurant.

Here are excerpts from the press release about MAFBEX:

For the benefit of the ABS-CBN Foundation Inc, WORLDBEX Services International brings everyone yet again, a world-class show. “MAFBEX is committed to impart a comprehensive access to excellent food and beverage products, events, newsworthy information as we showcase a host of food services and products from every corner of the world,” Mr. Joseph Ang, WSI Founding Chairman says. With almost 400 booths of both foreign and local exhibitors on the show floor, MAFBEX 2011 definitely is the biggest and most awaited food show of the year.

For the benefit of the ABS-CBN Foundation Inc, WORLDBEX Services International brings everyone yet again, a world-class show. “MAFBEX is committed to impart a comprehensive access to excellent food and beverage products, events, newsworthy information as we showcase a host of food services and products from every corner of the world,” Mr. Joseph Ang, WSI Founding Chairman says. With almost 400 booths of both foreign and local exhibitors on the show floor, MAFBEX 2011 definitely is the biggest and most awaited food show of the year.

Aside from its varied list of cooking demos, MAFBEX also has free seminars that cover major trends and issues relevant to all food enthusiasts, culinary students and professionals. These educational sessions include the following:

ON NEWS WORTHY INFO / HEALTH:
– Managing Diabetes Nekkutus through Diet
– Updates on Philippine Food Safety Framework
– You Are What You Eat – a walk through on the effects of foods to health
– Dietary Management for Cardiovascular Disease

ON BUSINESS:
– Eventology 101: Basic Event Management
– Controlling Buffet Cost
– How to start your own Beverages Catering Business
– Branding 101: How to make your product standout in the market
– Handling Guest Complaints
– Basic Rules for Selling: Finding Success in Sales
– Unstoppable Sales: The Need for Growing Profits in Events

ON HOW TOs:
– Competitive Baking and Pastry
– Kitchen Chemistry: A Peek into Modernist Cuisine
– Junkfood Substitute
– Cruisin’ 101
– Food Styling
– Italian 101
– Cooking with your five senses

There are also interschool competitions co-organized by De La Salle-College of Saint Benilde School of Hotel Restaurant and Institution Management (SHRIM). It Includes competitions on Table Set-Ups, Mocktail Punch, Cake Decorating, Ice Carving to name a few. Also open to participants are the major contests including the Benildean Flair Factor, Flair Cup 2011 and MAFBEX Singing Idol. MAFBEX also features the Young Hoteliers Exposition (YHE), which showcases the talents of the SHRIM students of DLS-CSB. The event gives an opportunity to test the students’ ability in healthy competition and display unparallel professionalism.

Here’s the schedule of seminars and competitions for MAFBEX 2011. Click the photo for a larger view:

Schedule of activities at the MAFBEX 2011 - CertifiedFoodies.com

We wanted to go there this Friday for the Food Styling seminar and competition, but unfortunately, we have prior commitments so we’d only be able to come on Sunday then after, we’ll scour Gilmore for discount desktops for my personal use at home. We hope to catch the “Cooking with your Five Senses” seminar at 10am.

I know there’ll be a lot of fellow foodies there so I hope to see you there, too. 🙂 The entrance fee, based on their site, is only Php 50.00.

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